Taking the Plunge: I’m Heading Back to Corporate America

Posted: January 26th, 2012 | Author: | Filed under: Uncategorized | Tags: , , , , | Comments Off on Taking the Plunge: I’m Heading Back to Corporate America

After more than a decade leading my business, I’m taking off my Entrepreneur hat for the Employee hat. On January 30th I will start my first day as the Division Vice President, Social Media Marketing at a Fortune 100 Company here in Chicago. I’ve had all the freshmanesque jitters of what do I wear on the first day? What’s the environment really like? How far is the Starbucks? (okay, let’s be honest, I already know the answer to the last one, after all, it’s my addiction).

Why It Matters To You
It’s proof positive that my career coaching methodologies work. I used the exact resume format and layout, interview kit and techniques (including questions to ask the hiring managers), 30/60/90 day plan and follow-up strategy that I coach my clients to use during their career transitions. I ran to FedExOffice and printed off resume packets with clear vinyl covers and vinyl backs, I included reference sheets, I hand wrote thank you notes and mailed them promptly – only after sending email thank you notes within 24 hours. Most importantly, I networked my toukas off throughout the entire process and was (and still am) ever grateful for the internal champion that supported my candidacy.

How To Find Me

I’m not exactly disappearing, in fact, I’m not even moving. The best way to stay connected with me is on LinkedIn.  I’ll also continue to be an active blogger on the Personal Branding Blog where you can find my posts every Monday morning or via my Twitter account on Tuesday mornings.  If you still can’t find me, head to Starbucks in Chicago’s Gold Coast neighborhood on a weekend morning and any barista can point me out!

What I’ll Be Doing

Social media marketing – Twitter, YouTube, Facebook, Pinterest and Social Media games for a retailer I believe in greatly. Who is it? I’ll disclose more after I start on the 30th. Most importantly, I’ll be engaging with consumers via social media and getting you (aka – American consumers) excited through fun, engaging and viral campaigns. Seriously, how exciting is this? As you can tell, I’m excited!

THANK YOU

It’s because of you and your support that I have the opportunity to grow my professional journey in this direction. Thank you. I appreciate you.


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