Posted: July 30th, 2012 | Author: Adriana Llames | Filed under: Uncategorized | Tags: adriana llames kogelis, career coach, Personal Branding, twitter | Comments Off on Homeless Woman Finds Shelter Through Twitter
AnnMarie Walsh has a beautiful smile and a soul to match. What she does not have is a home. @padschicago, as she’s known to her followers, stumbled upon Twitter without any idea where it would lead.
“It was an outlet to share the feelings and emotions, sometimes bad” she shared with a group at Social Media Day Chicago recently about her initial tweets. Soon she found herself at local Tweet Ups and in the company of other twitter fans. The outlet was helping her, in many ways.
Power of a Social Brand
During one of the local TweetUps, AnnMarie met a man that would eventually change the course of her life. He later direct messaged her on Twitter and, despite initial hesitation, she replied. He was a social worker connected to a program to end homelessness at a local university; they met and with his help, she was accepted into the program, which included housing.
She’s now advanced into her second program and living safely with a roof over her head, food to eat and on her way to a long-term solution.
“Homeless Individual and Advocate”
Her story continues to inspire from TweetUp to TweetUp as @padschicago is a “Homeless Individual and Advocate” – just read her card. Yes, she has a business card, talk about personal branding! She makes it easy for you to call her, email her and tweet her. She volunteers her time, when she’s feeling up to it, helping other homeless individuals work through their challenges using the power of social media, primarily Twitter and blogs.
It’s Your Turn
I find that if a woman that’s been through the toughest of life’s challenges, according to Maslow’s Hierarchy of needs that is, can whip up a personal brand, tweet about it and network her way into a program that delivered what she needed (shelter); you can to! Grab a piece of courage from AnnMarie’s story and start your Twitter account today. Join a local TweetUp and network with fellow Twitter fans.
Once you’re on twitter, remember to follow AnnMarie @padschicago and take a stop by her blog at http://padschicago.wordpress.com
Lastly, I’d be remiss if I didn’t say that if you’re reading this and have an extra condo sitting empty that you want to gift to AnnMarie, let her know. She’s the most inspirational, authentic and deserving person I have had the pleasure of meeting.
Posted: April 4th, 2012 | Author: Adriana Llames | Filed under: Uncategorized | Tags: adriana llames, career coach, job search, networking, Personal Branding | Comments Off on Networking Internally for Your Next Job
For those of you job hunting within an organization, you may underestimate the role of networking internally. This important and essential activity is how you can build your personal brand within your current organization, and land a new career at the same time.
You have the upper hand
Networking internally is the fastest and easiest way for you to get a new job. As a hiring manager at a company with over 200,000 employees, I’m partial to internal candidates for many reasons. First and foremost, as an internal candidate, you’re already familiar with the company’s culture, environment and systems. The reality is that you already have the upper hand in the hiring process.
LinkedIn is your friend
Socialize your way to your next career step using the best social network for professionals, LinkedIn. With over 100 million professional members across the globe, it’s likely your company and the hiring manager of your ideal position, is on LinkedIn. Go ahead and send a request to connect, there’s a 50/50 chance they will accept it. The chances go up if you put in a few lines with your request such as:
“Hello X, I’ve been with XYZ company for ___ years and I’m interested in learning more about your department. Do you have time to connect for 15 mins. next week?”
Work your internal connections
At least once each week, someone I meet will recommend an internal candidate for my team. I keep a list of these people so when I have a new opening I can send their names to my team’s recruiter. Are they highly qualified social media professionals? Possibly. Are they top talent? More than likely. When someone is willing to put their name behind another individual that says something about the candidate’s character, work ethic and professional capabilities. For me, it says it’s worth me time to at least interview that candidate. If you want to change careers internally, start working your internal network to ensure your personal brand extends far and wide within your entire organization.
Posted: January 26th, 2012 | Author: Adriana Llames | Filed under: Uncategorized | Tags: adriana llames, career coach, Entrepreneur, interview, resume | Comments Off on Taking the Plunge: I’m Heading Back to Corporate America
After more than a decade leading my business, I’m taking off my Entrepreneur hat for the Employee hat. On January 30th I will start my first day as the Division Vice President, Social Media Marketing at a Fortune 100 Company here in Chicago. I’ve had all the freshmanesque jitters of what do I wear on the first day? What’s the environment really like? How far is the Starbucks? (okay, let’s be honest, I already know the answer to the last one, after all, it’s my addiction).
Why It Matters To You
It’s proof positive that my career coaching methodologies work. I used the exact resume format and layout, interview kit and techniques (including questions to ask the hiring managers), 30/60/90 day plan and follow-up strategy that I coach my clients to use during their career transitions. I ran to FedExOffice and printed off resume packets with clear vinyl covers and vinyl backs, I included reference sheets, I hand wrote thank you notes and mailed them promptly – only after sending email thank you notes within 24 hours. Most importantly, I networked my toukas off throughout the entire process and was (and still am) ever grateful for the internal champion that supported my candidacy.
How To Find Me
I’m not exactly disappearing, in fact, I’m not even moving. The best way to stay connected with me is on LinkedIn. I’ll also continue to be an active blogger on the Personal Branding Blog where you can find my posts every Monday morning or via my Twitter account on Tuesday mornings. If you still can’t find me, head to Starbucks in Chicago’s Gold Coast neighborhood on a weekend morning and any barista can point me out!
What I’ll Be Doing
Social media marketing – Twitter, YouTube, Facebook, Pinterest and Social Media games for a retailer I believe in greatly. Who is it? I’ll disclose more after I start on the 30th. Most importantly, I’ll be engaging with consumers via social media and getting you (aka – American consumers) excited through fun, engaging and viral campaigns. Seriously, how exciting is this? As you can tell, I’m excited!
It’s because of you and your support that I have the opportunity to grow my professional journey in this direction. Thank you. I appreciate you.
Posted: December 13th, 2011 | Author: Adriana Llames | Filed under: Uncategorized | Tags: careers, executive recruiting, job search, Personal Branding, social media | Comments Off on Executive Recruiting Secrets: My Interview with MVP Recruiters CEO
Are you tired of reading how to revise and refresh your resume? I’m tired of writing and speaking about resume and interview tips too! That’s what inspired me to go in search of how to really get you, today’s job seeker, in front of recruiters and hiring managers. What advice do these hard to reach guys (and gals) have for you?
Meet Andrew Gagen, CEO of MVP Recruiters, an executive search firm that specializes in what they call “hyper-niche” recruiting with one of the most sought after skill sets in the market – Chief Information Officers and enterprise architects. Andrew and I sat down at the famous Palmer House Hilton where he shared what you can do to get to the top of his resume stack (and it’s quite a stack) and what today’s job seekers need to avoid doing.
CEO of Me, Inc.
A common theme throughout our entire conversation was that you need to be the CEO of Me, Inc. and clearly communicate what you want, how you add value and what your expertise is in today’s market. If you’re out networking or, as Gagen stated in his direct yet tactful style, “If you were just at Thanksgiving dinner at your cousin doesn’t know what you do, there’s a problem.”
“Today’s candidate’s are a mile wide and an inch deep when they need to be a mile deep and an inch wide. Employers pay for expertise, strategic thinking and thought leadership,” said Gagen, whose clients include of Visa and major financial institutions.
Gagen put it well saying candidates need to “think like twitter, in 140 characters” to solve client’s (a/k/a employer) problems in today’s market. Focus on a high quality resume that you know will be viewed for 30-60 seconds maximum. “LinkedIn is a must have in any industry and a complete, keyword-optimized profile is critical.”
Social media, video resumes and job boards
I wasn’t about to let a guy like this get away without asking his opinion about the hot topics job seekers really want to know. Here it is.
Social Media – Essential to have the same (professional) image across all social networks. | LinkedIn is a must have. | Facebook is an up-and-coming social recruiting tool. | Twitter is great for job searching and expanding your network.
Video Resumes – “Give someone a reason to talk to you; these are a fixed message. I don’t like them. Next question.”
Job Boards – good place to find companies and recruiters that are hiring, then leverage your network to connect with them.
#1 way to get hired and get access to guys like Gagen
The number one way to get hired is to engage and make the employer fall in love with you in the interview – without being crazy. The #1 way to land an interview is still to be referred by an employee. Many companies have a rule that they interview any employee referral. To get access to guys like Gagen, he says that to honestly most recruiters aren’t very good because, like many candidates, they’re a mile wide and an inch deep; they know little about the position/job. Recruiters will use LinkedIn and their network to find candidates.
If you want to find a recruiter, use your network and look at the job boards (e.g. Monster, CareerBuilder) and use your relationships to find the moneymaker that places talent with your skill set within that recruiting company. If you’re CIO, CTO or enterprise architecture professional in the U.S., go to MVP Recruiters www.mvprecruiters.com, and mention you read about his interview with Adriana. Viola! Recruiter connection done.