Posted: April 18th, 2012 | Author: Adriana Llames | Filed under: Career Coach, Job Searching, Personal Branding | Tags: adriana llames, career coach, fortune 500 executive coach, job search, Personal Branding | Comments Off on Own Your Personal Brand | Personal Branding
In the past month, I have had the pleasure of meeting intelligent, engaging and ambitious professionals from all walks of life in my new role within the walls of Corporate America. Some of them have been colleagues, others partners we work with, a few candidates looking to join the organization, and even more vendors hoping to partner with the company in the future.
We have control
What I find interesting is that within any one given group I have come across, there are individuals that seem entirely subject to their surroundings. They have surrendered their personal brand to the organization for which they work, they are lost within their surroundings, and they no longer know who or what they stand for in life. I have breaking news for those folks, we have control!
In every decision, every minute of the day, you have a choice in the matter at hand. Do you want a tall non-fat cappuccino or a simple drip coffee? You decide. Do you want to work in corporate America or start your own personal business? You decide. No one is forcing you to be anywhere at any given time. This is America, we have control. That is the beauty.
Own your brand
If you find yourself in surroundings that eat away at you, own it. YOU are the only one who can change it. Is that a way to say “Quit your job!”, goodness no. It’s a way to say, own it. When someone interacts with you, it’s a reflection of your personal brand. If you’re unhappy in your professional life – be it your own business or a corporate role – it’s how your personal brand is perceived. That unhappiness seeps through to interviews, meetings and your personal life. Own your brand and take control of changing it.
Taking control: 3 easy ways
I’m going to give you the 3 easy ways to take control that only took me 10 years (and nearly $20K in therapy) to learn.
- Thoughts become things – think Pinterest – it’s a powerful vision board that essentially creates a Pin board of your personal brand – what does it look like to own your success? Then think of yourself already there and it will happen. Caution: this works well so be careful what you ask for
- Power of love – this is a biggie – have you ever met a successful person who lacked passion? Steve Jobs, Blake Mycoskie of Toms, Mark Zuckerberg all led with passion and a love for what they do each day which had delivered success professionally and personally for them.
- Accountability – ask yourself regularly “am I owning this or am I being a victim to this situation?” this one question will keep you present in the situation
Posted: April 12th, 2012 | Author: Adriana Llames | Filed under: Career Coach, Job Searching | Tags: adriana llames, career coach, Entrepreneur, job search, Personal Branding | Comments Off on Do What You Love and You Never Work Again
In the words of Confucius, “Choose a job you love and you will never have to work a day in your life.” Does this sound too good to be true?
For over a decade I pursued my dream and led a business that was built out of pure passion, in essence I did what I loved. While it’s true that the days meld into one another, and before you know it know it time has passed like sands through an hourglass, Confucius has one on me. In my experience, it still felt like work (particularly in the early years).
Keeping your bank accounts full
In recent years, the economic conditions have given rise to many individuals reconsidering the W2 lifestyle. Filling your back account comes in many different ways and being mindful of this is essential, particularly if you choose to fill them by pursuing your passion outside the stability of a W2 paycheck.
Stability. Finances. Health (and health insurance). Emotional stability. Physical Health. There are many areas we deposit and debit from all day long that add up to “work/life balance.” Will doing what you love deposit or debit from your mental bank account (remember to consider the stress)? How will it affect your physical account? Does it deposit or debit from your relationship bank account? All your accounts need to be balanced in order for an opportunity to be the right one.
Choosing your passion
The irony in all of this is that the majority of people (including you) possess such talents in life that when it comes to deciding about a career or business, it is less about what you love, and more about what you can do with what you love. What am I talking about? Take me for example. I love shoes (Ok, I adore them) yet without the necessary skills (e.g. designing, manufacturing, distributing) necessary to effectively run a shoe business, my chances of being successful are rather limited even with my passion. The wise choice is to choose a passion where my skills also align so I have the best choice for success.
Go for it
The first step to anything in life is making the decision to go for it. Are you ready to fill up your bank accounts by pursuing your passion full-time? If you answer YES then GO FOR IT. Choose your passion wisely, align your skill set and make the decision to start doing what you love. As Confucius said “…you will never work a day in your life.” Here’s to never working a day in our lives.
Posted: April 4th, 2012 | Author: Adriana Llames | Filed under: Uncategorized | Tags: adriana llames, career coach, job search, networking, Personal Branding | Comments Off on Networking Internally for Your Next Job
For those of you job hunting within an organization, you may underestimate the role of networking internally. This important and essential activity is how you can build your personal brand within your current organization, and land a new career at the same time.
You have the upper hand
Networking internally is the fastest and easiest way for you to get a new job. As a hiring manager at a company with over 200,000 employees, I’m partial to internal candidates for many reasons. First and foremost, as an internal candidate, you’re already familiar with the company’s culture, environment and systems. The reality is that you already have the upper hand in the hiring process.
LinkedIn is your friend
Socialize your way to your next career step using the best social network for professionals, LinkedIn. With over 100 million professional members across the globe, it’s likely your company and the hiring manager of your ideal position, is on LinkedIn. Go ahead and send a request to connect, there’s a 50/50 chance they will accept it. The chances go up if you put in a few lines with your request such as:
“Hello X, I’ve been with XYZ company for ___ years and I’m interested in learning more about your department. Do you have time to connect for 15 mins. next week?”
Work your internal connections
At least once each week, someone I meet will recommend an internal candidate for my team. I keep a list of these people so when I have a new opening I can send their names to my team’s recruiter. Are they highly qualified social media professionals? Possibly. Are they top talent? More than likely. When someone is willing to put their name behind another individual that says something about the candidate’s character, work ethic and professional capabilities. For me, it says it’s worth me time to at least interview that candidate. If you want to change careers internally, start working your internal network to ensure your personal brand extends far and wide within your entire organization.
Posted: December 13th, 2011 | Author: Adriana Llames | Filed under: Uncategorized | Tags: careers, executive recruiting, job search, Personal Branding, social media | Comments Off on Executive Recruiting Secrets: My Interview with MVP Recruiters CEO
Are you tired of reading how to revise and refresh your resume? I’m tired of writing and speaking about resume and interview tips too! That’s what inspired me to go in search of how to really get you, today’s job seeker, in front of recruiters and hiring managers. What advice do these hard to reach guys (and gals) have for you?
Meet Andrew Gagen, CEO of MVP Recruiters, an executive search firm that specializes in what they call “hyper-niche” recruiting with one of the most sought after skill sets in the market – Chief Information Officers and enterprise architects. Andrew and I sat down at the famous Palmer House Hilton where he shared what you can do to get to the top of his resume stack (and it’s quite a stack) and what today’s job seekers need to avoid doing.
CEO of Me, Inc.
A common theme throughout our entire conversation was that you need to be the CEO of Me, Inc. and clearly communicate what you want, how you add value and what your expertise is in today’s market. If you’re out networking or, as Gagen stated in his direct yet tactful style, “If you were just at Thanksgiving dinner at your cousin doesn’t know what you do, there’s a problem.”
“Today’s candidate’s are a mile wide and an inch deep when they need to be a mile deep and an inch wide. Employers pay for expertise, strategic thinking and thought leadership,” said Gagen, whose clients include of Visa and major financial institutions.
Gagen put it well saying candidates need to “think like twitter, in 140 characters” to solve client’s (a/k/a employer) problems in today’s market. Focus on a high quality resume that you know will be viewed for 30-60 seconds maximum. “LinkedIn is a must have in any industry and a complete, keyword-optimized profile is critical.”
Social media, video resumes and job boards
I wasn’t about to let a guy like this get away without asking his opinion about the hot topics job seekers really want to know. Here it is.
Social Media – Essential to have the same (professional) image across all social networks. | LinkedIn is a must have. | Facebook is an up-and-coming social recruiting tool. | Twitter is great for job searching and expanding your network.
Video Resumes – “Give someone a reason to talk to you; these are a fixed message. I don’t like them. Next question.”
Job Boards – good place to find companies and recruiters that are hiring, then leverage your network to connect with them.
#1 way to get hired and get access to guys like Gagen
The number one way to get hired is to engage and make the employer fall in love with you in the interview – without being crazy. The #1 way to land an interview is still to be referred by an employee. Many companies have a rule that they interview any employee referral. To get access to guys like Gagen, he says that to honestly most recruiters aren’t very good because, like many candidates, they’re a mile wide and an inch deep; they know little about the position/job. Recruiters will use LinkedIn and their network to find candidates.
If you want to find a recruiter, use your network and look at the job boards (e.g. Monster, CareerBuilder) and use your relationships to find the moneymaker that places talent with your skill set within that recruiting company. If you’re CIO, CTO or enterprise architecture professional in the U.S., go to MVP Recruiters www.mvprecruiters.com, and mention you read about his interview with Adriana. Viola! Recruiter connection done.